WHO WE ARE
Press Information Department is an attached department of Ministry of Information & Broadcasting headed by Principal Information Officer (PIO). PID is working since 1947 with the mission to establish an authentic source for timely dissemination of information to people through all forms of media.
PID carries out its operation round the clock through a proper mechanism of projection, monitoring and feedback. It aims to publicize the government policies and also to apprise the Government about their impact.
VISION
Build progressive and democratic image of the Government, which is committed to serve the nation through good governance and rule of law.
FUNCTIONS
- PID projects government’s policies and performance through a network of the regional offices and officers attached
with ministries/divisions/President & Prime Minister Offices.
- Provides professional support and advice to line departments, ministries etc. for management of media.
- Media interactions and briefings.
- Preparation and execution of Publicity/ advertisement/ awareness campaigns.
- Managing all Federal Government advertisement including semi-autonomous bodies in the light
of centralized advertisement policy.
- Provision of background material to media on specific issues.
- Provide logistics support.
- Issuance of Accreditation Cards.
- Daily Press Summary (DPS).
- Feedback Service (FBS); Actionable items forwarded to concerned ministries/ divisions.
- Central News Desk (CND) works round the clock.
- Urdu Branch.
- Rebuttals and Clarifications.
- Maintenance of archives (News/ Pictorial).
- Coverage of visits of foreign dignitaries.
- Presentation of albums to foreign dignitaries.
